You may notice that I talk a lot about Stephen King when discussing writing. I’m a huge fan, though I have no use for the horror genre. I like King in spite of his chosen subject matter. I wish I could teach a class on characterization just based on his works.
One of the things I admire most about King is his business savvy. He’s not afraid to take chances. Recently I mentioned his Kindle Single as yet another innovation in communication. Before that I was impressed with his idea of a serial novel Green Mile, an old fashioned concept brought into the modern era. It didn’t work as a serial, but I loved it anyway. I own every volume of the Marvel graphic novel adaptation of The Stand.
I’m watching the Super Bowl right now, where I just saw a commercial for King’s newest project, “Under The Dome“. It’s a one season serial for CBS, 13 episodes beginning June 24th, 2013. This is in keeping with a guy who lives to experiment – one season serial shows are common in Europe, unheard of in the US.
I was impressed by the commercial, so I went to the website to learn more about the show. The WEBSITE scared me. In fact, my heart is still racing. And once again, if I could stand and applaud Mr. King’s business sense I would. An unfortunate reality of modern publishing is that any successful author must also be successful in marketing. He can teach us all quite a bit.